From-prices in EUR excluding VAT. Onboarding is a one-time fee, shown below.
Works with your existing store
No platform migration
Live catalogue sync
GDPR compliant
Multilingual
Human escalation included
How pricing works
You choose by capability, not by company size, and the published prices are from-prices. Six factors move the final subscription.
Products and variants
AI Shopping Conversations
AI Visibility Markets
Channels connected
Integrations
Admin users and storefronts
Shopping features
Freja takes your own name, brand and tone of voice, so shoppers meet your team member and not ours.
Product Mixer
Freja builds complete combinations instead of listing single items: the mask, the fins and the wetsuit that actually work together. On Professional she cross-sells intelligently, using what the shopper has already told her.
Smart Shopping Lists
Shoppers collect what they need into one saved list they can return to, share or buy in one go. Xbrandify keeps the list in sync with your live catalogue, prices and availability.
Shop Together
Two people shop in the same live session from different devices, so shared decisions get made instead of postponed. Available on Professional and Enterprise.
AI Visibility for travel, leisure and lifestyle brands
An AI Visibility Market is one language and market pair that Xbrandify structures your catalogue for and monitors. Each market has its own content, its own reporting and its own review cadence after a first three-month measurement period.
One language opens every market that speaks it. Adding German reaches Germany, Austria and Switzerland — and we optimise for how each country actually shops and searches, not one translation reused three times.
AI Visibility Market coverage and review cadence across the e-commerce plans
Capability
Growth
Professional
Enterprise
AI Visibility Markets included
Up to 2
Up to 6
Custom
Content structuring refresh
Continuous
Continuous
Continuous
Initial measurement period
First 3 months
First 3 months
First 3 months
Review cadence after month 3
Monthly
Every two weeks
Weekly or custom
Visibility reporting
Monthly
Monthly
Custom
Additional markets
Add-on
Add-on
Included in agreement
AI Visibility Market coverage and review cadence across the e-commerce plans
Capability
Growth
AI Visibility Markets included
Up to 2
Content structuring refresh
Continuous
Initial measurement period
First 3 months
Review cadence after month 3
Monthly
Visibility reporting
Monthly
Additional markets
Add-on
External AI systems control their own answers and rankings, and results cannot be guaranteed. Xbrandify structures, publishes and monitors your product information.
Add-on · From €249/month
Lifestyle & Travel Planner add-on
Offer handpicked destinations and experiences where your products belong, so customers plan their next trip inside your brand instead of someone else's. Freja plans with them, saves the plan and brings them back to your store. Available on any plan as a monthly add-on.
Full feature comparison
Pricing and capacity
Pricing and capacity: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Professional
Enterprise
From-price per month
€399
€799
Custom
Products included
Up to 200
Up to 1,000
Unlimited
AI Shopping Conversations per month
500
1,500
Custom capacity
Additional conversation pack (500)
€59/month
€49/month
Custom
AI Visibility Markets
Up to 2
Up to 6
Custom
Admin users
3
5
Custom
One-time onboarding
From €990
From €1,990
Custom
Pricing and capacity: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
From-price per month
€399
Products included
Up to 200
AI Shopping Conversations per month
500
Additional conversation pack (500)
€59/month
AI Visibility Markets
Up to 2
Admin users
3
One-time onboarding
From €990
Integrations
Integrations: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Professional
Enterprise
Your e-commerce platform
Included
Included
Included
Live catalogue sync
Included
Included
Included
Product variants
Included
Included
Included
Cart or checkout deep links
Included
Included
Included
Your CRM
–
Included
Included
Email platform
–
Included
Included
Custom platforms
–
–
Included
Custom APIs
–
–
Included
Custom data sources
–
–
Included
Integrations: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Your e-commerce platform
Included
Live catalogue sync
Included
Product variants
Included
Cart or checkout deep links
Included
Your CRM
–
Email platform
–
Custom platforms
–
Custom APIs
–
Custom data sources
–
Freja, the AI sales agent
Freja, the AI sales agent: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Professional
Enterprise
Your own name, brand and tone of voice
Included
Included
Included
Visual agent on your storefront
Included
Included
Included
Answers product questions from your content
Included
Included
Included
Recommends products
Included
Included
Included
Visual product cards
Included
Included
Included
Side-by-side comparison
Included
Included
Included
Size, fit and suitability guidance
Included
Included
Included
Escalates to a human
Included
Included
Included
Suggested replies for your team
–
Included
Included
Multi-brand agent personas
–
–
Included
Freja, the AI sales agent: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Your own name, brand and tone of voice
Included
Visual agent on your storefront
Included
Answers product questions from your content
Included
Recommends products
Included
Visual product cards
Included
Side-by-side comparison
Included
Size, fit and suitability guidance
Included
Escalates to a human
Included
Suggested replies for your team
–
Multi-brand agent personas
–
Shopping features
Shopping features: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Professional
Enterprise
Product Mixer
Included
Included
Included
Advanced Product Mixer with cross-selling
–
Included
Included
Smart Shopping Lists
Included
Included
Included
Saved lists across sessions
Included
Included
Included
Shareable lists
Included
Included
Included
Shop Together
–
Included
Included
Lifestyle & Travel Planner
Add-on
Add-on
Add-on
Shopping features: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Product Mixer
Included
Advanced Product Mixer with cross-selling
–
Smart Shopping Lists
Included
Saved lists across sessions
Included
Shareable lists
Included
Shop Together
–
Lifestyle & Travel Planner
Add-on
AI discovery
AI discovery: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Professional
Enterprise
ChatGPT visibility support
Included
Included
Included
Google AI visibility support
Included
Included
Included
Perplexity visibility support
Included
Included
Included
AI-readable products and variants
Included
Included
Included
Automatic content refresh
Included
Included
Included
AI crawler and agent activity dashboard
Included
Included
Included
Multi-brand visibility coverage
–
–
Included
Advanced visibility reporting
–
Included
Custom
AI discovery: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
ChatGPT visibility support
Included
Google AI visibility support
Included
Perplexity visibility support
Included
AI-readable products and variants
Included
Automatic content refresh
Included
AI crawler and agent activity dashboard
Included
Multi-brand visibility coverage
–
Advanced visibility reporting
–
Channels
Channels: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Professional
Enterprise
Website
Included
Included
Included
Gmail
–
Included
Included
Outlook
–
Included
Included
AI email conversations
–
Included
Included
Facebook Messenger
Included
Included
Included
Instagram Messaging
Included
Included
Included
Voice where enabled
Included
Included
Included
WhatsApp Business
Coming soon
Coming soon
Coming soon
Human escalation to your inbox
Included
Included
Included
Slack as internal escalation destination
Included
Included
Included
Channels: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Website
Included
Gmail
–
Outlook
–
AI email conversations
–
Facebook Messenger
Included
Instagram Messaging
Included
Voice where enabled
Included
WhatsApp Business
Coming soon
Human escalation to your inbox
Included
Slack as internal escalation destination
Included
Freja Admin
Freja Admin: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Professional
Enterprise
No-code admin dashboard
Included
Included
Included
Control agent behaviour and tone
Included
Included
Included
Review shopper questions
Included
Included
Included
Conversation analytics
Included
Included
Included
Purchase-intent analytics
Included
Included
Included
Advanced intent analytics
–
–
Included
Cross-store reporting
–
–
Included
Role-based permissions
–
Included
Included
Approval workflows
–
–
Included
Freja Admin: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
No-code admin dashboard
Included
Control agent behaviour and tone
Included
Review shopper questions
Included
Conversation analytics
Included
Purchase-intent analytics
Included
Advanced intent analytics
–
Cross-store reporting
–
Role-based permissions
–
Approval workflows
–
Support and onboarding
Support and onboarding: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Professional
Enterprise
Email support
Included
Included
Included
Phone and chat support
–
Included
Included
Priority support
–
–
Included
Dedicated customer success
–
–
Included
SLA
–
–
Included
Support and onboarding: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Email support
Included
Phone and chat support
–
Priority support
–
Dedicated customer success
–
SLA
–
Compliance
Compliance: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
Professional
Enterprise
GDPR-compliant processing
Included
Included
Included
Data-processing agreement
Included
Included
Included
You remain data controller
Included
Included
Included
First-party shopper intent remains yours
Included
Included
Included
Compliance: comparison across the Growth, Professional and Enterprise plans
Capability
Growth
GDPR-compliant processing
Included
Data-processing agreement
Included
You remain data controller
Included
First-party shopper intent remains yours
Included
Channels
WebsiteIncluded
GmailIncluded
OutlookIncluded
Facebook MessengerIncluded
Instagram MessagingIncluded
Voice where enabledIncluded
WhatsApp BusinessComing soon
Slack (internal escalation only)Internal
Onboarding
From €990
Growth
One-time onboarding: catalogue connection, structuring and Freja setup.
From €1,990
Professional
Adds CRM and email connection, cross-selling setup and team training.
Custom
Enterprise
Scoped to your brands, storefronts, APIs and data sources.
E-commerce AI pricing questions, answered
How much does Xbrandify cost for an e-commerce store?
Growth starts from €399 per month paid annually and covers up to 200 products and 500 AI Shopping Conversations. Professional starts from €799 per month and covers up to 1,000 products and 1,500 conversations. Enterprise is priced to your brands, storefronts and integrations. Onboarding is a separate one-time fee.
What is an AI Shopping Conversation?
An AI Shopping Conversation is one complete shopper session with Freja, however many messages it contains. A shopper who asks about sizing, compares three products and saves a list counts once. Conversations are counted per month, per subscription, across every channel you have connected.
How much do additional conversations cost?
Extra capacity is bought in packs of 500 conversations: €59 per month on Growth and €49 per month on Professional. Packs are added to your subscription and unused conversations roll over for three months, so a seasonal peak is not lost. Enterprise capacity is agreed in the contract.
Can we pay quarterly?
Yes. Quarterly billing is available at a 25% higher monthly rate than annual billing: from €499 per month on Growth and from €999 per month on Professional. Enterprise billing is agreed as part of the enterprise scope. All prices are in EUR excluding VAT.
Is there an onboarding fee?
Yes, onboarding is a one-time fee: from €990 on Growth and from €1,990 on Professional, with Enterprise scoped and quoted with you. It covers connecting your e-commerce platform, structuring your catalogue for AI discovery, setting up Freja in your brand voice and training your team.
What happens if we have more than 1,000 products?
Larger catalogues move to Enterprise, which carries unlimited products, custom conversation capacity and regional catalogues. If you are only slightly above the Professional limit we can extend product capacity inside Professional instead. We scope which route fits during the demo.
Can Xbrandify guarantee that ChatGPT recommends our products?
No provider can guarantee what an independent AI system recommends, and anyone promising it is guessing. What we do is measurable: we monitor how AI systems answer shopper questions in every market you sell in, and improve your content on your plan's cadence. Visibility compounds month over month.
When will we be visible, and when can we expect sales from AI?
Around three months, the dashboard starts moving. By six months the numbers are meaningfully better, because we have learned which questions surface your products and which characteristics shoppers search on. From there it compounds — each year you hold more authority in your niche. Sales follow visibility.
How is Xbrandify different from other AI visibility tools?
Most visibility tools report how visible you are and tell you what to fix. Then the work lands back on you — rewriting product pages, restructuring content, repeating it next month in every language you sell in. Xbrandify does the work automatically, without touching your existing webshop, and every improvement we learn compounds across our customers.
More questions answered
Product and commerce, AI visibility, channels and languages, the planner, data and support — all answered on the brands page.