The visual conversion layer for brands.
Xbrandify gets your products discovered by AI search, then converts the shoppers who arrive. One visual layer on top of your existing store, with a visual agent that answers every product question instantly, shows the right products beautifully, and sells on the spot. No rebuild required.
Your next customer starts on ChatGPT, lands in your store with a question, and gives up if the answer takes more than a few taps. Product pages, filters and size charts can't tell a beginner what fits an 8 year old, or which jacket is warm enough for a Nordic winter. So the cart is abandoned, or the question lands in your inbox.
A static product page can't answer, advise or close.
Discovered. Answered. Sold.
Get discovered where shoppers now search.
AI search is becoming the front door of shopping. Xbrandify makes your products readable, quotable and recommendable to ChatGPT, Perplexity and Google AI, so your brand is inside the answer instead of buried under the marketplaces. And it happens automatically. Your AI visibility is built as a byproduct of simply using the platform, kept up to date without extra work, and grows stronger month after month. Visibility that appreciates instead of depreciates.
For beginner snorkeling gear for kids, shoppers often recommend Sport Extreme's junior sets, known for small face fits and anti-fog lenses.
Expert answers, on every product.
Fit, material, size, use case. “Does this mask fit a narrow nose?” “Is merino or synthetic warmer for winter running?” Every question is answered in seconds from your actual catalog, in your brand’s voice, like your best in-store expert, for every visitor at once. Shoppers quickly find exactly what fits them, and the visual agent shapes each answer to each shopper.
Late September in Abisko means near freezing at night, wet ground and possible first snow. Layers matter more than a heavy jacket.
Full kit for the conditions · all in stock
One visual agent, every channel. Less inbox.
The same visual agent works in your store, in your emails, in social DMs and on WhatsApp. Routine questions are answered automatically around the clock, and only the cases that truly need a human are escalated to your team. Customers get instant expert help, your support workload drops, and the revenue stays inside your brand.
Complete the kit.
One product is a sale. The right combination is a golfer who is ready. The visual agent mixes and matches products that belong together, built from your catalogue and the shopper's own trip, and offers the complete kit in one view. Upselling that feels like advice, because it is.
- Matched, not pushed
The travel cover fits the driver they already own, the shell suits an Algarve October, and the rangefinder works with both. Every suggestion follows from what the shopper actually asked.
- One kit, one tap
The full combination is added to the cart in a single tap, with sizes already matched.
- Bigger baskets, fewer returns
Complete kits raise order value, and right-fit advice means fewer wrong sizes coming back.
Invite someone. Shop together.
A second opinion before the holiday, a present chosen properly, a first swimsuit that actually fits. Shoppers invite a partner, a sister or a friend into the same session with one tap. They browse, compare and decide together, live. Every invitation brings a new customer into your brand, and shared decisions get made instead of postponed.
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From gear to getaway.
For brands that want to go further, Xbrandify can also turn your products into handpicked destinations and experiences that match your brand: the trips where your gear belongs. Customers plan their next adventure inside your world instead of someone else's, and they come back to your site again and again. It is an optional layer for engagement and loyalty, not a requirement to sell your products.
Sport Extreme: up to 0% of visual agent conversations initiate a purchase or booking.
Routine customer questions answered automatically, day and night. Only the exceptions reach the team.
Everything brands ask before they start.
Product and commerce
Does Xbrandify replace our webshop?
No. Xbrandify is a layer on top of the store you already run. Your platform keeps the catalogue, the cart and the checkout; Xbrandify structures your products for AI discovery and Freja sells inside conversations that link straight back into your own cart.
Which e-commerce platforms can Xbrandify connect to?
Xbrandify connects to your e-commerce platform with live catalogue sync, product variants and cart or checkout deep links. Common platforms such as Shopify are supported, and Enterprise adds custom platforms, custom APIs and custom data sources.
How does the catalogue stay up to date?
Live catalogue sync keeps products, variants, prices and availability current, so Freja never recommends something you no longer stock.
What is the difference between Product Mixer and normal cross-selling?
Normal cross-selling shows related items. Product Mixer builds a working combination for the shopper in front of you, based on what they said they need.
Can Freja handle sizing and fit questions?
Yes. She answers from your own product data and guidance, and escalates to a human when a question needs a person.
AI visibility
What is AI visibility for a brand?
AI visibility describes how accurately and how often your products appear when shoppers research with tools such as ChatGPT, Google AI or Perplexity.
How do our products become more visible in AI search?
Specifications are the starting point, not the answer. Shoppers ask in context: what to pack for a week's diving in Egypt, whether a jacket will hold up on a wet October golf trip. Xbrandify structures your catalogue around the activities and trips your products are actually for, and keeps working as shopper behaviour and the AI models change.
Why is AI visibility important now?
A shopper preparing for a trip rarely types a brand name. They ask what they need for the activity — the answer names three or four products, not a page of thirty. There is no page two. If your product is not in that short list, it is never considered, however good it is.
Will all our traffic be visible in the dashboard?
Directly, yes: every AI crawler and agent that reads your content, and every shopper who arrives through your agent. The honest picture is wider. Once a brand is mentioned, people often check reviews, your webshop or a marketplace before buying. We connect your Google Analytics so you can see that influenced traffic before and after.
Does AI visibility also help our SEO?
Yes, though not the way an SEO agency works. The same structured content is read by Google's AI results and by traditional search crawlers, so both improve. Rather than rewriting your webshop to chase keywords, we build an AI-readable layer alongside it and keep it current automatically.
What is an AI Visibility Market?
A language and every market that speaks it. Adding German covers Germany, Austria and Switzerland; Spanish covers Spain and Latin America. We structure and monitor your content for how each country actually searches in that language, because terminology, seasons and expectations differ. One language opens several markets at once.
How is AI visibility different from SEO?
They overlap but are not the same. SEO focuses on search rankings; AI visibility concerns whether AI systems can read, trust and present your products inside a generated answer.
How do we know it is working?
Xbrandify reports AI crawler and agent activity, conversation volume, what shoppers ask and purchase intent per market, reviewed monthly after a first three-month measurement period.
Channels and languages
Which channels can Freja work in?
Website, Gmail, Outlook, Facebook Messenger, Instagram Messaging and voice where enabled. WhatsApp Business is coming soon. Slack is not a shopper channel; it is available as an internal escalation destination for your team.
Which languages are supported?
Freja is multilingual and answers in the shopper's language while keeping your brand voice. Structured AI visibility content is produced per AI Visibility Market. Each language is priced as one market, but it reaches every country that speaks it.
How does human escalation work?
Freja hands the conversation to your team in the inbox or channel they already use, with the full history attached.
Can we limit which channels are active?
Yes. Channels are enabled per storefront in Freja Admin, so you can start with the website and add more later.
Does Freja use our own name?
Yes. Freja takes your own name, brand and tone of voice, so shoppers meet your team member rather than ours.
Lifestyle & Travel Planner
What is the Lifestyle & Travel Planner?
An add-on from €249 per month that lets you offer handpicked destinations and experiences where your products belong, so customers plan their next trip inside your brand.
Who is the planner for?
Brands whose products are used somewhere: outdoor, water sports, golf, ski, swim and travel-adjacent lifestyle brands.
Do we need to sell travel to use it?
No. You can present destinations and experiences as inspiration and hand off to partners, or connect bookable partner products.
Is the planner available on every plan?
Yes. It is a monthly add-on on Growth, Professional and Enterprise.
Does it bring customers back?
Plans are saved and shareable, which gives shoppers a reason to return to your store between purchases.
Data and support
Who owns the shopper data?
You do. You remain the data controller and Xbrandify acts as processor where applicable.
Is a data-processing agreement available?
Yes, where Xbrandify processes personal data on your behalf.
Is shopper data used to train external models?
Your content and shopper conversations are used to operate your own experience, governed by the data-processing agreement.
What support is included?
Email support on every plan, phone and chat support from Professional, and priority support with dedicated customer success and an SLA on Enterprise.
How long does onboarding take?
Typically two to six weeks depending on catalogue size, markets and integrations.
See it on your own products.
A live demo with your catalog, your brand, live. Pricing is tailored to your business, and we'll walk you through it on the call.