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Free AI visibility

Start your AI visibility for free today

Claim your free profile on direct.guide, our AI visibility layer. Get mentioned when travellers plan in ChatGPT, Gemini, Google AI and Claude. Upgrade when you are ready.

Two roles, one platform

AI marketing colleague

Helps improve your AI search visibility and strengthens your SEO too. Brings new traffic to your business.

AI sales colleague

Works on your website, in our AI visibility network, in emails, on social media and in house, and turns more guests into bookings in every channel.

Sales colleague plans include everything your marketing colleague does.

Visibility levels

Your AI marketing colleague

Helps you get discovered in ChatGPT and AI search. Strengthens your SEO too. Brings travellers to you.

Free

Get mentioned

€0

 

  • Profile on direct.guide
  • Commission free link
  • Monthly report
  • Five languages
  • Member badge for your website
Start free

Premium

Get mentioned and more visibility

€37per month

Paid yearly, €449

  • Everything in Free
  • Every part of your business discovered on its own card
  • Images and Q&A
  • Premium member badge
Choose Premium

Featured

More visibility and more traffic

€112per month

Paid yearly, €1,349

  • Everything in Premium
  • Top placement in the featured areas of the guide and planner in your category
  • Your own fully branded AI colleague page inside direct.guide, isolated to you
  • Use it to win more customers
  • More visibility through AI search and SEO
  • Combined with other members' products in the AI travel planner
  • Featured in more articles, comparisons, destination pages and country pages
  • Your logo and the Featured member badge
Choose Featured

The AI guide and planner always recommend what best fits the guest's own request. Featured placement applies to the featured areas of the pages, never to the AI answers.

Sales plans

Your AI sales colleague

Includes everything your marketing colleague does, plus a visual sales colleague that answers, shows and books across web, email, SMS, social and QR.

Pricing for holiday and short-term rentals

Holiday rental pricing, per listing and per service level.

Plans for short-term rental managers, serviced apartment and condo operators, cabin and glamping hosts and villa portfolios start at €199 per month. Listings are €14 per standard listing and €29 per luxury listing per month. You pay the plan floor or your listing total, whichever is higher.

No commission on any booking. No setup on the guest side.

Book a demo
  • No commission on any booking
  • No app download for guests
  • Works alongside Airbnb and Booking.com
  • GDPR compliant, EU hosting
Price calculator

Two questions decide your price.

First, the service level you need: destinations, languages, PMS sync and pre-arrival sales. That sets the plan floor. Second, the scale you operate at: standard and luxury listings. You pay the plan floor or your listing total, whichever is higher.

Your portfolio
Listing type

Standard is €14, luxury is €29 per listing/month

Listings

Properties in your portfolio

Destinations

Cities, valleys or resort areas you operate in

Guest languages

Languages the concierge answers in

Four service levels.

Choose the plan by functionality, never by how many cottages you have. Listing volume is priced separately, per property.

Presence

€199/month

Minimum €199/month. Up to 2 destinations and 2 languages.

A concierge in every property, from day one.

  • AI visibility across ChatGPT, Perplexity and Google AI
  • Visual guest concierge web app, no download
  • QR check-in stands in the property and on the welcome sheet
  • Tailored destination maps and visual cards
  • In-stay upsells: late checkout, firewood, equipment, local partners
  • 2 guest languages, 2 destinations

Connect

MOST CHOSEN
€449/month

Minimum €449/month. Up to 5 destinations and 4 languages.

Automate the inbox. Sell before arrival.

  • Everything in Presence
  • Two-way PMS and channel-manager sync
  • AI email assistant answering pre-stay questions
  • Pre-arrival sales: transfers, linen, ski passes, experiences
  • Social channel reach and shareable property cards
  • Day-to-day planner, checklists and packing lists
  • 4 guest languages, 5 destinations

Portfolio

€649/month

Minimum €649/month. Up to 10 destinations and 10 languages.

One brand across every cabin, chalet, serviced apartment and villa.

  • Everything in Connect
  • Multi-property dashboard and centralised content
  • Local knowledge base per destination
  • Co-planning with guests and groups
  • Portfolio reporting on revenue, upsells and guest intent
  • 10 guest languages, 10 destinations

Enterprise

Custom

Custom. Unlimited destinations and languages.

Built around your operation.

  • Everything in Portfolio
  • Unlimited destinations and languages
  • Custom systems, APIs and data exports
  • Destination hubs for regions and resort areas
  • Dedicated CSM, priority support and SLA

Prices in EUR excluding VAT, based on annual billing. Quarterly billing is 20% higher. Listings are €14 per standard listing and €29 per luxury listing per month.

See what the AI sales colleague does

Standard or luxury

The public listing decides the class.

Not an opinion about the sofa. The words and the nightly rate you already publish on Airbnb, Booking.com or your own site set the class. There is no middle price, so nothing is left to negotiate.

Standard

€14 per listing/month

Cottages, apartments, cabins and standard family homes.

Luxury

€29 per listing/month

Villas, premium chalets and design homes, marketed and priced as such in the public listing.

Rental pricing questions, answered

How is the monthly price calculated?

You pay the plan floor or your listing total, whichever is higher. The plan is chosen by service level: how many destinations and languages you need, and whether you want PMS sync, the email assistant and pre-arrival sales. The listing total is €14 per standard listing and €29 per luxury listing per month.

What decides whether a listing is standard or luxury?

The public listing decides, not an opinion about the sofa. The words and the nightly rate you already publish on Airbnb, Booking.com or your own site set the class. There is no middle price.

Do you take a commission on bookings?

Never. Xbrandify is a software subscription. Every euro from direct bookings, late checkouts and local upsells stays with you.

Do we have to leave Airbnb or Booking.com?

No. Keep the channels that fill your calendar. Xbrandify serves the guest once the booking exists, so the stay, the upsells and the next booking happen in your own brand.

Do guests need to install anything?

No. The guest scans a QR code in the property or opens a link in the confirmation, and the concierge opens in the browser in their own language.

We manage properties in several cities. How does that work?

Each destination gets its own local knowledge base, maps and recommendations. Destinations are part of the plan level, so a portfolio spread across many cities sits on Portfolio or Enterprise.

Can we start without connecting our systems?

Yes. Presence runs with no integration at all: visibility, the guest web app, QR check-in and in-stay upsells. Connect adds the PMS sync and the email assistant when you are ready.

Can we pay quarterly?

Yes. Quarterly billing is 20% higher than annual billing, calculated on the same monthly price.

Can we start with AI visibility only?

Yes. Every business can start free with a profile on direct.guide and no commission. Premium and Featured are optional yearly upgrades that add more visibility in ChatGPT, AI search and SEO. You can add a sales plan whenever you are ready.

What is the difference between the AI marketing colleague and the AI sales colleague?

The AI marketing colleague helps travellers find you in ChatGPT, AI search and Google. The AI sales colleague answers, shows and books across your website, our AI visibility network, email, social media and in house. Every sales plan includes everything the marketing colleague does.

What do Premium and Featured cost?

Prices depend on the number of units and are paid yearly. Up to 20 units: Premium €449 and Featured €1,349 per year. 21 to 100 units: €899 and €2,699. 101 to 250 units: €1,699 and €5,099. 251+ units or groups: from €2,899 and from €8,699. Free is always €0.

Does Featured affect what the AI recommends?

No. Featured gives top placement in the featured areas of the guide and planner in your category. The AI answers always recommend what best fits the guest's own request.

Do the answers we add become readable for AI search?

Yes. The facts and answers you add are published in a structured form that ChatGPT, AI search and Google can read. No one can control what an AI system recommends, but clear facts give it something reliable to use.

What are GEO and AEO, and do you also cover SEO?

GEO means generative engine optimization and AEO means answer engine optimization. Both help your business become visible and recommended in AI answers from ChatGPT, Perplexity, Gemini and Google. Yes, we also cover SEO. We structure your content and answers so AI assistants and search engines can read, trust and recommend your business. No one can guarantee what an AI recommends.

How does the AI sales colleague turn guests into commission free direct bookings?

The AI sales colleague answers, shows and guides each guest to your own booking flow on your website, in our AI visibility network, in email, on social media and in house. That is sales conversion with zero booking commission, compared with the 15 to 30% that OTAs take. Today 11% to 30% of guest conversations end with a click on the book button.

Want the exact number for your portfolio?

We price your listings, destinations and languages in the demo.

Book a demo

Start your AI visibility for free today

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